This metric set examines a company's intentionality to serve in-need customers, beneficiary figures in terms of revenues generated and underserved customers served, and the product/service's affordability and value-add to consumers.

Metric Answer Options Source
Which of the following best describe a majority of your underserved end beneficiaries? 1. Majority of end beneficiaries are underserved individuals
2. Majority of end beneficiaries are businesses
3. Majority of end beneficiaries are nonprofits
BIA
Which of the following underserved populations does your business explicitly target? If you are a business-to-business focused company, or if you serve nonprofits, think of who the ultimate beneficiaries are. Check all that apply. 1. Low income, poor and very poor (including either urban or rural poor, and include low-income previously-excluded, disabled, women)
2. Minority, previously-excluded, women, disabled, elderly or other underserved (excluding the poor)
3. None of the above
BIA
Current number of schools with operations Fill-in #  
How much revenue is generated through sale to above selected beneficiary group(s)? Fill-in $ BIA
What % of customers/end beneficiaries of your product or service are from an underserved population identified above? If you serve nonprofits, please respond with the % of your revenues generated from services provided to the nonprofits selected above in the last fiscal year. Fill-in % BIA
How many customers served in the last 12 months are low income? Please provide figures that are as accurate as possible. Estimates within +/- 5% acceptable. Do not double count.
a. Individuals
b. Households
Fill-in # BIA
How many customers served in the last 12 months qualify as poor or very poor, with incomes below $2/day? Please provide figures that are as accurate as possible. Estimates within +/- 5% acceptable. Do not double count.
a. Individuals
b. Households
Fill-in # IRIS (PI3193)
How many customers served in the last 12 months qualify as poor or very poor, with incomes below $2/day? Please provide figures that are as accurate as possible. Estimates within +/- 5% acceptable. Do not double count.
a. Individuals
b. Households
Fill-in # BIA, IRIS (PI3193, PI1756)
What % of customers/beneficiaries qualify as poor or very poor with incomes below $2.00 per day? Estimates within +/- 5% are acceptable. (See currency converter in help text to get local currency terms) Fill-in % BIA
How much revenue is generated through sale to clients/customers that live on less than $2/day? Fill-in $ BIA
If the company serves individuals, how many of client individuals came from the following underserved demographics?
a. Female
b. Children/Adolescents
c. Minority/previously excluded
d, Disabilities
Fill-in # IRIS (PI8330, PI4237)
How many of the client individuals reported above come from the following setting?
a. Rural
b. Urban
c. Periurban
Fill-in # IRIS (PI1190, PI6751, PI3960)
Average price per unit of product or service sold Fill-in $  
Product price as a % of income of target consumers during the reporting period Fill-in %  
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